Popular photo and video editing platform VSCO has officially launched a new suite of AI-powered image editing tools, marking a significant expansion of its creative capabilities. These advanced features are housed within a dedicated new section of the app named VSCO AI Lab.
This strategic update empowers VSCO to cater directly to professional photographers and serious enthusiasts by offering powerful, non-destructive editing that supports high-resolution RAW files and enables precise, high-fidelity adjustments.
The debut of the VSCO AI Lab represents a major leap for VSCO into the realm of intelligent editing, aiming to streamline and enhance the modern creative workflow.
Key Features of VSCO AI Lab
- High-Fidelity AI Editing: AI Lab is designed as a dedicated space within the VSCO app for high-fidelity photo editing, built specifically for photographers who care about every detail. The tools are crafted to refine images without compromising the photographer’s creative vision.
- The Remove Tool: The first and flagship tool in AI Lab is Remove. It allows photographers to erase unwanted elements—like unexpected passersby or background clutter—from their images.
- Intelligent Region Detection: This proprietary technology powers the Remove tool. It analyzes the selected area and seamlessly blends the background to replace the removed object, ensuring a natural look.
- Non-Destructive, Full-Resolution Workflow: A core feature for professionals is that every edit is non-destructive. AI Lab creates a full-resolution copy of your edit while always preserving the original image intact.
- Flexible Selection Methods: The Remove tool offers intuitive editing with Brush, Tap, or Lasso tools, giving users precise control to select the objects they want to remove.
- Support for High-Resolution RAW Photos: AI Lab supports editing high-resolution RAW files, which is a critical requirement for professional photographers demanding the highest quality from their edits.
- Human-Centered, AI-Assisted Philosophy: VSCO emphasizes that AI Lab is designed to amplify human creativity, not replace it. The technology is meant to support and elevate a photographer’s unique perspective.
- Powered by Advanced AI Models: To deliver these professional-grade results, AI Lab leverages Black Forest Labs’ FLUX.1 Kontext model, combined with VSCO’s own purpose-built technology.
These features collectively position VSCO AI Lab as a powerful, professional-grade toolkit that integrates advanced AI to streamline the editing workflow while respecting the photographer’s craft.
How to Access VSCO AI Lab
Access to the new AI Lab is gated behind the VSCO Pro subscription. This premium tier is available through the VSCO Studio application for iOS devices. The subscription is priced at $12.99 on a monthly basis or offered at a discounted rate of $60 for an annual commitment, which reduces the effective monthly cost.
A significant and compelling aspect of VSCO’s offering is its unlimited usage model. Unlike some competing services that impose monthly credits or caps on AI feature usage, VSCO has placed no restrictions on how often subscribers can use the AI Lab tools. This approach provides tremendous value for high-volume professionals, ensuring they can rely on these AI capabilities for every project, big or small, without worrying about hitting a limit or incurring additional costs.
Who is VSCO AI Lab Best For?
The VSCO AI Lab is strategically targeted at a community of users who require desktop-level editing power in a mobile-friendly package.
- Professional Photographers: Commercial, editorial, and portrait photographers will find the advanced object removal tool indispensable for quickly cleaning up scenes, removing distracting elements, or performing flawless touch-ups. The commitment to non-destructive, high-resolution editing aligns perfectly with the non-negotiable quality standards required for delivering work to clients.
- Content Creators and Social Media Managers: Influencers, bloggers, and branding professionals who need to produce a high volume of polished, publication-ready visual content will benefit from the ability to make precise edits quickly and directly on a mobile device, ensuring a consistent and professional aesthetic across their platforms.
- Serious Enthusiasts and Mobile Editors: Amateur photographers and hobbyists who prioritize a mobile-first workflow but demand powerful editing tools will appreciate having capabilities like advanced object removal integrated into the intuitive and familiar VSCO Studio app interface.
Conclusion on VSCO AI Lab
The launch of the AI Lab is a definitive milestone in VSCO’s ongoing evolution from a popular filter app to a comprehensive creative platform. In recent years, VSCO has systematically expanded its ecosystem with features like AI Whiteboard for collaborative project review, a Marketplace to connect photographers with clients, and Workspace for managing bookings and schedules.
The AI Lab is the most technologically ambitious step in this strategic expansion. By integrating professional-grade AI capabilities, VSCO is not merely keeping pace with industry trends but is actively reinforcing its position as a serious tool for creative professionals. The focus on non-destructive, high-resolution editing, powered by state-of-the-art AI, presents a strong value proposition.
This is further enhanced by the unlimited usage model, which solidifies the VSCO Pro subscription as a compelling and practical investment for photographers and creatives ready to embrace the next era of intelligent image editing.
